Cloud data: Shared responsibility and the importance of backup

ExternalFeb. 20, 2023 | 4 minutesBy Niels van Ingen

Contributed article by Keepit’s own Niels van Ingen

Niels van Ingen, industry veteran and COO at Keepit, shares his perfective on why shared responsibility for cloud data backup and recovery is the only way forward. He says to look at Microsoft's own documentation, which states, “it's critical to understand the Shared Responsibility model and which security tasks are handled by the cloud provider and which tasks are handled by you.

For all cloud deployment types, you own your data and identities. You are responsible for protecting the security of your data and identities, on-premises resources, and the cloud components you control (which varies by service type).”

So, who is ultimately responsible for safeguarding cloud-based data? Surprisingly, this simple-sounding question is often overlooked until it's too late, which is why SaaS customers need to be proactive when it comes to protecting their own data.

Niels van Ingen

COO at Keepit

To dive into the full article on, click to learn “Why Shared Responsibility for Data Backup and Recovery Is the Only Way.”


Niels van Ingen, Chief Customer Officer and VP of Business Development at Keepit, has a strong 20-year track record in data protection and data management, eDiscovery, and the compliance space having worked with both the smallest and the largest of customers globally. Of specific interest to him are customer success, product vision, market strategies, and roadmaps in support of business strategies — from concept to execution.

Based in the U.S., Niels is known for his thought leadership, always putting customers first and for his ability to identify the product, portfolio, and partner opportunities to increase value to customers and stakeholders, which he does through collaborating with every part of the Keepit organization to deliver innovative, comprehensive, and consumable solutions.